First primary dye in 100 years delivering full color performance and color spectrum while allowing formulation with reduced allergy risk**. With up to 100% gray coverage & 3 levels of lift.
*Although the risk of developing new allergy is reduced, there remains a risk of allergic reaction that can be severe. Always perform an Allergy Alert Test 48hrs before each coloration. Strictly follow safety instructions and consult www.wella.com/innosense. If your client has ever experienced an allergic reaction to hair colorants, you should not color.
ME+ is present in Pure Naturals, Rich Naturals and Deep Browns of the Koleston Perfect Innosense brand.
20 velvety flocked jumbo rollers (1½”)
6 small (¾”), 6 medium (1″) and 8 large (1¼”)
Ceramic core generates far-infrared heat for faster styling
20 butterfly clips and 20 color-coded metal clips
On/Off switch with indicator light